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OTHER ANALYTICS

• Source Performance (Newspaper, Mail, Cable… which is generating the best leads?)
• Salesperson Performance   – (view a sample)
• Store Performance(Which store is generating the most traffic?) – – (view a sample)
• Segmentation/Clustering
• Population Analysis – – (view a sample)

DATABASE ENHANCEMENT / SCORING

Leads from some sources are not always qualified, thus it’s important to know (via Ranking/Scoring) the potential value of a lead before allocating dollars to work the lead.

To help determine the lead management investment amount, Dirmark offers “Database Enhancement/Scoring.” This service will append data to your in-house database, data which will help you segment your leads from the most promising to the most suspect.

*To request more information regarding any of the above reports simply CLICK HERE.