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Selectivity … qualifiers … will drive the success of your consumer mailing list! For this reason we offer an extensive array of qualifiers to pinpoint your best prospects. Below is a listing of just some of the qualifiers you can use to create a custom residential mailing list.

HOUSEHOLD:

• CHILDREN’S AGE RANGES
• HOME OFFICE/HOME BUSINESS
• HOUSEHOLD SIZE (# OF PERSONS IN HOUSEHOLD)
• NUMBER OF ADULTS IN HOUSEHOLD
• LENGTH OF RESIDENCE
• NUMBER OF CHILDREN IN HOUSEHOLD
• PRESENCE OF CHILDREN
• GENERATIONS IN HOUSEHOLD
• DWELLING UNIT TYPE

INDIVIDUAL:

• AGE (EXACT)
• ETHNICITY
• EDUCATION LEVEL
• GENDER
• MAIL ORDER BUYER
• MAIL RESPONDER
• MARITAL STATUS
• OCCUPATION (BUSINESS OWNER, CEO, VP, ATTORNEY, DOCTOR, ETC.)
• HOMEOWNER/RENTER

FINANCIAL:

• CREDIT CARD TYPE
• HOUSEHOLD INCOME
• INCOME PRODUCING ASSETS
• NET WORTH
• NUMBER OF CREDIT LINES
• RANGE OF NEW CREDIT
• CREDIT SCORE DATA

LIFESTYLE:

• LIFE CHANGING EVENT (GRADUATION, CHILDBIRTH, ETC.)
• LIFESTYLE/HOBBIES (GOLF, TENNIS, BOATING, SWIMMING, PHYSICAL FITNESS, HEALTH FOOD, ETC.)

MORTGAGE/LOAN:

• ASSESSED MARKET VALUE
• AVAILABLE HOME EQUITY
• DELINQUENT TAX AMOUNT
• DELINQUENT TAX FLAG
• DELINQUENT TAX YEAR
• FIRST HOMEOWNER TYPE
• FIRST LOAN DATE RANGE
• FIRST LOAN INTREST RATE TYPE
• FIRST LOAN LENDER TYPE
• FIRST LOAN TRANSACTION TYPE
• HOME PURCHASE AMOUNT
• HOMEOWNER TYPE DETAIL
• INTEREST RATE
• INVESTMENT PROPERTY
• LENDABLE HOME EQUITY
• LENDER TYPE
• LOAN AMOUNT
• LOAN TO VALUE RANGE
• MONTHS SINCE LAST LOAN
• MULTI PARCEL SELLER
• OUT OF STATE HOMEOWNER
• PURCHASE DATE
• SELLER CARRYBACK FLAG
• TRUST OWNED
• SECOND/THIRD LOAN DATA
• CREDIT SCORES

PROPERTY STRUCTURE:

• DWELLING TYPE DETAIL
• FIREPLACE
• GARAGE
• HEATING AND COOLING SYSTEM
• HOME SIZE RANGE
• LOT SIZE RANGE
• NUMBER OF BATHROOMS
• NUMBER OF BEDROOMS
• NUMBER OF UNITS
• PRESENCE OF POOL
• YEAR HOME WAS BUILT

OUTDOORS:

• BOAT SIZE
• BOAT TYPE (JET SKI, SPEED, HOUSE, ETC.)
• BOAT ENGINE TYPE
• FISHING LICENSE
• FISHING TYPE (SALT, FRESH, ETC.)
• HUNTING LICENSE
• OTHER OUTDOOR DATA

NEIGHBORHOOD:

• P$YCLE CLUSTER
• PERSONIX LIFE STAGE CLUSTERS
• PRIZM CLUSTER

AUTO:

• AGGREGATE VEHICLE VALUE
• DOMINANT VEHICLE LIFESTYLE INDICATOR
• NUMBER OF VEHICLES
• TRUCK/MOTORCYCLE/RV OWNER
• TELEPHONE NUMBER CHANGE
• VEHICLE MAKE
• VEHICLE MODEL

OTHER:

• PHYSICAL AILMENTS
• INSURANCE (TYPE)

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