Golfers- Demographic Profile

What is the demographic profile of golfers in this country? How does the age distribution look? What about income … are most golfers very affluent? The below statistics gives you an insight into the golfing world.

 

GOLFER INCOME PROFILE
<$30,000 = 13% of all golfers
$30,000 to $49,999 = 18%
$50,000 to 74,999 = 25%
$75,000 to $99,999 = 17%
$100,000 to $149,999 = 15%
$150,000 to $174,999 = 3%
$175,000 to $199,999 = 2%
$200,000 to $249,999 = 3%
$250,000+ = 4%

A Thought: 27% of all golfers have an income of $100,000+. “Proportionally” does your customer database have a similar breakout? Not sure? Then simply send us a small sample of your customer file, and we’ll generate a “Golf Income Analysis” for your database. You can use the insights from this profile analysis to refine your golf mailing list and golf email list selections.

GOLFER NET WORTH PROFILE
<$100,000 = 21% of golfers have a net worth below $100,000
$100,000 - $249,999 = 30%
$250,000 - $499,999 = 20%
$500,000 - $999,999 = 15%
$1,000,000 - $1,999,999 = 7%
$2,000,000+ = 7%

A Thought: Are affluent golfers over represented on your customer file? Or do the majority of your golf buyers have a net worth below $500,000? Not sure? Then simply send us a small sample of your customer file, and we’ll generate a “Golf Net Worth Analysis” for your database. You can use the insights from the net worth analysis to refine your golf mailing list and golf email list selections.

GOLFER AGE PROFILE
<30 = 5%
30-39 = 12%
40-49 = 22%
50-59 = 24%
60-69 = 18%
70+ = 19%

A Thought: Are senior golfers your primary buyers? Does the age distribution of your customer file match the distribution of the marketplace? Or is your file skewed towards young golfers? Knowing this answer can affect how you spend your marketing dollars. We can send you an “Age Profile” … showing the age distribution on your customer database.

EXPERIENCE / EXPERTISE
For over 25 years we have been providing data enhancement and analytical services. We’ve generated profile reports for some of the largest golf resorts and marketers in the country. Our custom customer profile reports will help refine your mailing list and email list selections … thus boosting response rates. CLICK HERE for a general overview of our services… and then call  888-395-6727 or  EMAIL us for more detailed information.

CLICK HERE  TO REVIEW THE MAIN GOLF DATABASE PAGE